Must Be
a MOEN

2026
Agency: Quality Meats

CCOs: Brian Siedband & Gordy Sang
ACD/Art: Brittany Mantineo
ACD/Copy: Ethan Sims
Producer: Emily Nueninghoff

Director: Daniel Lundh x EPOCH
             

We launched a new brand platform for Moen for anyone who relies on water... which is everyone... including:

Moms ugly crying
Unimpressed mothers-in-law
Obsessive sneaker heads
People who shave their legs
Influencers showing off their kitchens
Sentimental plant moms
Sticky meatball hands
People and dogs who are both equally hairy

Thus answering to all life’s problems, it Must Be a MOEN.



----------------


PRESS
AdAge
LBBO
ADWEEK
Reel Chicago
MediaPost